274: How to Turn Your Audience into Raving Fans - with David Scott

Today on the show you’re going to hear from David Meerman Scott - the author of a BUNCH of books - as well as a global keynote speaker - having spoken on the biggest stages and the biggest conferences. 

David’s sharing with us strategies around building FANS - not just clients. And as speakers - one of the things we’re focused on is building an audience, and creating a genuine connection with that audience. And David, along with his daughter Reiko, studied the difference between those brands and people who create that powerful FANDOM - and those that don’t. 

Super excited for you to check it out. Here he is - David Meerman Scott