Mon, 15 June 2020
Hey everybody! I’m so excited to be with you today - mid-way through my Signature Talk Studio launch… The cart closes on Thursday so I wanted to address one of the big needs and questions I’m getting about the course… Like - In the time when so much of our work is done virtually…why would I invest in creating a signature talk? What’s the value of a signature talk when we can’t be live with people for awhile? Well - besides the fact that event planners are now booking speakers for 2021 (so now is actually the PERFECT time to work on your signature talk!… cause when they opportunity knocks you want to be ready!) - According to an April 2020 survey of 1,776 PCMA event planners, 66% have postponed their events – and 7 out of 10 respondents have moved a face-to-face event partially or fully to a virtual platform. But of course - taking your talk virtual does require a little intention. So I want to share with you some key concepts you need to embrace in order to take your talk virtual. Here are some of the basic things you need to think about:
For instance - Let’s say you’re a Coach, and work with leaders to help them execute on their goals…
#2 - ADJUSTING CONTEXT So this is where you want to think about how you can adjust your space - and create the context through which you are still curating an EXPERIENCE for your audience! A little intention here goes a long way.
OMG - So the more we can do to FOCUS our people’s attention where we want it to go - the better. We cannot CONTROL their attention - but we can do what we can to FOCUS it.
#3 - ADJUSTING CONNECTION The third part is in creating connection with your audience is in ADJUSTING CONNECTION. We also CREATE connection by how we approach with our mindset…by imagining a friendly face beyond the camera, and even if you’re speaking to en empty auditiorium or room, remembering that there are real people watching you right now…you are not just talking to yourself It’s up to the speaker to reach out beyond the camera to make that connection… But the other piece is in ASKING FOR connection from your audience. And that is using the tools at your disposal that are particular to virtual engagements! It’s about using the chat features, polls, CTA buttons Turns out - when you’re speaking virtually - your emails before the event are the equivalent to the first moment you step out on stage in a live event…the experience has just expanded outside ’the moment in the room’- it’s now about your materials and your communication outside the event even more so! With all of this…the bottom line is this: -The heart and core of your signature talk helps you step into these moments having 75% of your work done… I have to say…I cannot wait for the crackle and joy and thrill of live events again…but in the meantime, I’m enjoying all of the way sin which we are creatively bringing our voices to our audience in these new ways. It’s beautiful, inspiring - and most importantly - impactful. SIGNATURE TALK STUDIO: Really quickly - let me highlight what’s going to be so awesome about this course…because by the end of it, you’ll have a signature talk you can pull out of your back pocket to use in nearly ever context… I know that most of the people who come to me don’t want to be full-time professional speakers…they want to utilize speaking as the power=house approach to make a bigger impact, and to make their mark. To influence, engage, and be recognized as the thought leader they are. If that’s you - I’d love for you to come join me! You can learn more at bemoved.com/jointhestudio Alright, my friends! Next week I’m sharing an AWESOME interview with David Scott who’s a phenomenal speaker and truly knows how to bring the WOW in his delivery! He is a marketing expert and author - and has spoken all over the world from Tony Robbins’ stage to Asia and back again. I loved this conversation, and cannot wait to share it! Until then - head on over to bemoved.com/jointhestudio to join me in this epic experience! |
Mon, 8 June 2020
I’m thinking back on the thrill of getting a request to speak. Especially when those gigs are a few months away, it feels like you’ve got all the time in the world to create your talk. A month out - you think - I should work on that - but I still have some time. I’ll get to it… later. You know, waiting on that brilliant spark of inspiration. And then suddenly you’re two weeks away, and panic sets in. No brilliant spark of inspiration - just a rock in the gut, realizing you’ve got a lot to do in a little time - and if you want to do this well you probably should have started… YESTERDAY. The next two weeks are miserable. Stressful. You’re snapping at the people around you, staying up too late, not taking care of yourself (cause you’re doing this ON TOP of everything else… Why does everything always happen at the same time, you ask yourself?! And then - the moment comes - and you step out front… and instead of feeling like a rockstar cause you’re totally prepared - you feel scattered, scared, and know this whole thing could have gone better… IF.
Imagine what having a talk that is DONE and READY and in your back pocket can do…
We never WANT that, until we’ve just experienced the NEED for it, which is typically after we didn’t do it. And then we get lulled, once again, into complacency. Now I’m NOT saying that having a talk in your back pocket means you offer your audience a cookie-cutter approach. Each talk - each audience- each context - is different. But instead of starting from scratch - you’re starting from 75% awesome. You have your core stories - and you’ve developed the key points they make. You have a WOW beginning, and a solid end. Instead of experimenting every time…you know it works. (Gosh, what a relief!) This is what it means to have a powerful Signature Talk in your back pocket that you TRUST - that you can lean on - that you’ve worked hard on and that will work hard for you. So what I want you to do…is I want you move ‘creating your signature talk’ to the top of your to do list. Maybe you’ve got some extra time on your hands?.. hello, pandemic. Maybe you’re juggling a million things - and home schooling - AND trying to keep your anxiety at bay…hello pandemic. Either way - we can move speaking up the list - because we always do what's most important. If you want to make your mark - be known in your field as a go-to expert - and influence, move and impact your audience (whoever they may be)…then investing time and energy into your talk is one of the most powerful things you can do. And the good news is that over the next few weeks I’ve got some awesome resources coming your way to help. #1 - A free masterclass called - the TED Worthy Talk Map that outlines the 5 steps of creating your signature talk so that you can actually HAVE that talk in your back pocket when the moment comes, and you can start to create the demand for your message and yourself as the go-to expert on it. We have a few more dates for this masterclass - and all you have to do is go to bemoved.com/tedworthymasterclass to register In this masterclass I’ll be sharing the 5 steps in the process of creating your signature talk - which is the exact process and approach they’ve used with my speakers 1:1 over the last 20 years…and now I’m sharing that process with you! My hope is that I can inspire as many of you as possible to create that talk and step into your space and place as a thought leader and change-maker! And - if you’re someone who’s really ready to dive in, my Signature Talk Studio course opens on THURSDAY!!! And can I just tell you?! I’m so so so so excited… This is going to be epically awesome - not only because it gives you a process to walk through the creation process from beginning to end but in that process are built in bite-sized wins along the way so you know you’re on the right track and you can finally FINISH that talk feeling proud. And - because it’s not just a course - but it’s also a community, and coaching. I’ve added three half-day “salons”so we can workshop your stuff, together. <3 It’s gonna be awesome.
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Mon, 1 June 2020
When I was in grad school studying persuasion (yes, that’s a thing), I was at this 10-day residency intensive, where we did an incredible deep-dive into our subject areas with the help of these incredible professors and mentors. In those 10 days, we had to create our plan for the semester… and it was INTENSE. And because I’m an ideas person, I had a bajillion of them… Lots of ideas - lots of hard work - but focus? Not so much. My brain would swirl, and I’d start down one path and then question where I was going and then wonder what I was doing and then veer into another direction. Every day I’d show up to my mentor’s office and say “I’ve got it!” I’m going to do this! - … and then I’d spend a day getting inspired by someone’s talk or a discussion with some brilliant professor - and I’d be off in another direction. Every few days I would freak out and say - I’m not going to get there! I’m not going to figure it out. Kind of like when I was in theater and we’d be putting on shows… and a few weeks from opening i would think - “we’re never going to get there. This is a mess.” My directors would say - "Trust the process." I mean - work hard - invest yourself fully - but TRUST. And we would get there. When I gave my dream TEDx talk… Believe me, I had to say my own advice back to me a hundred times: Because creating a talk is a PROCESS. Here’s how it goes: We can’t get to illumination without the PROCESS. So - As you bring your talk to life - You must FIRST go through the process. |